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Why Recruit in
China?
An AIEF Education Foundation Special Report
Many of you are
interested in recruiting students from China. We share your
interests in this dynamic market. In fact, we think the
bilateral relationship between the U.S. and China will be the
21st Century's most important. This view is shared by many
others, both here and in China, as China has joined The West in
the war on terror, entered WTO, hosted the 2008 Summer Olympics
in Beijing, and organized the 2010 World Expo in Shanghai.
We invite you to consider
joining AIEF’s American Education Fairs in China. We thought you
might enjoy an update on China’s student market conditions..
Here are a few of the important
facts, which you may examine in greater detail by clicking onto
the following titles:
Some of the information
you may already be aware of. Other details will amaze you - (or
so we hope). Either way, the time for your school to establish
its presence with East Asia's rising powers has arrived. Let
AIEF bring your institution's educational programs to the
Chinese market through our American Education Fairs.
The AIEF Education
Foundation seeks your partnership in international student
recruitment. We have over a decade of experience in East Asia,
and operate American College Information Centers in Taipei,
Taiwan & Shanghai, China. California based, with offices in
Washington, D.C., it's our business to know East Asia. Register
now for our American Education fairs.
China
Is The #1 Source For International Students in the United States
According to the U.S.
government’s SEVP Quarterly Review: January - March 2010:
"China is the country
with the highest number of Active students (123,965) [in the
United States].”
Of the over 670,000 non-U.S.
students now enrolled in U.S. post-secondary institutions, over
one in ten are from China. Of all nations, the U.S. is the
leading destination for Chinese students. When surveyed on the
#1 reason for going to the U.S. for their higher education, the
top responses included: Quality of Instruction, Usefulness of
the Degree, Ability to Apply Research, Experiencing America and
Availability.
When Chinese students
were asked what kept them from going to the United States, over
90% said they had never been asked. This single reason far
outpaces money, visas and credentials. Yet, over 120,000 are
here today. These are today's trend-setters, and tomorrow's
decision makers. Their numbers and influence are growing.
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The Increase in Undergraduate Studies by Chinese Students
Finally, as the numbers of students from
China studying in the U.S. increases, the biggest gains are being realized in
the areas of undergraduate studies, contrary to the old notion of China being
primarily a graduate student market.
IIE's 2009 Open Doors Report stated: “the
number of “new” international students -- those enrolled for the first time at a
U.S. college or university in fall 2008 – increasing by 16%, following two years
of 10% increases. The largest growth was seen in undergraduate enrollments,
which increased by 11%, compared to a 2% increase in graduate enrollments. This
growth was driven largely by increases in undergraduate students from China.
Chinese students in particular are
attracted by the affordability and class sizes offered via undergraduate studies
in the U.S., and this wave will continue to build as more Chinese enjoy the
benefits of two and four year institutions. Educators, now more than ever is the
time to go to China. See how in the details that follow
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Schools in China
Are Looking Toward Establishing Relationships With U.S. Schools
China's central
government has issued new policies to encourage its government
officials and employees to take English language training in
response to China's growing engagement with other countries. All
English speaking countries are taking this opportunity to enter
the Chinese market now.
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Relaxed Chinese Government Attitudes Toward International Education
China is offering tax
incentives and preferential treatment to students studying
overseas, encouraging them to join the increasing numbers who
are returning home at the end of their studies. Under a new
policy, students who return will be offered tax breaks and
intellectual property protection on work developed in China. In
the meantime, the decreasing percentage of students who remain
overseas are being recognized as a valuable asset by China.
Chinatopnews reported
that the Chinese government is encouraging overseas students to
serve their nation in various ways.
"…the new policy is meant
to end the thinking that only those students who return to China
are patriotic. They will win the respect, encouragement and
rewards by the government for their contributions to China,
whether they live at home or abroad, the policy states.
According to the policy, students can serve the motherland via
part-time jobs, cooperation in research, investment and founding
new companies, human resources training, and acting as
intermediates without having to live on the mainland…
"It's a breakthrough in
China's personnel managing system and its concept of talents,"
said Wang Enyong, a professor at the Beijing University
specializing in human resources managing research."
AIEF joins American
schools in welcoming these moves, as they represent the first
systematic regulation of rewards for overseas students. A
spokesman for the Chinese Ministry of Personnel recently said,
"The policy provides a more convenient and attractive
environment for students studying abroad to serve their
motherland."
The policy is also
opening many doors to the future of international education,
especially in the minds of China's 190 million member middle
class.
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Bettering Relations Between the Peoples of the World's Most Influential Economies
Factoring in an average
annual growth rate of 2.5 - 3% for the U.S., at current annual
growth rates of around 10 percent, China's economy may match
America's within a few decades. If English is an important
language today, imagine how much more important Chinese and
English will be in a world dominated by these two markets?
Today's education
entrepreneurs know this, and they are betting on the
acceleration of a decades old trend toward better relations
between China and the United States. There is no safer
investment in the world's future, and none more significant for
the safety and prosperity of mankind. From military exchanges to
joint satellite launches, bio-medical research to agri-business,
crude oil discovery to educational exchange, the level and pace
of cooperation is accelerating. The world watches as the primacy
of the Pacific Rim becomes the subtext of the 21st Century
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Titles
The Improving Standard of Living in China
Renee Schoof of the
Associated Press posted a story from Beijing on a returned
Chinese by the name of Michael Cao, who was pulled home from a
thriving daily life in New York City.
"Just as he felt he was
hitting a glass ceiling at the Manhattan investment firm where
he worked, Cao started to read about China's stunning economic
transformation. "Here (in China) it's polluted, it's crowded,
the living conditions are not good. So what? I can do what I
want." People like Cao who return to China with advanced degrees
from abroad are just the beginning of a reversal of a serious
brain drain."
Even though their numbers
are small, they are becoming an important force for changing
China and bringing the outside world closer to home. The
returnees are a prestigious lot, including a vice president of
elite Beijing University, senior researchers at the Chinese
Academy of Sciences, and economists at the China Center for
Economic Research who advise premier Wen Jiabao. Others with
less influential positions exert a more subtle influence,
bringing back experience with Western and personal freedoms.
Alexis de Tocqueville
described an America in the middle of the 19th Century that
promised greatness. He saw the rise of not only an economic
giant, but an industrious sensibility, a good natured
willingness to compete, and a pride in production coupled with
strong family-centered values. These same factors are driving a
new engine, across the Pacific. AIEF is there to meet the
market. Is your school?
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Post WTO China's Favorable Opportunities For Education
On March 8th, 2001, the
Office of the Press Secretary of the White House heralded the
U.S. - China World Trade Organization (WTO) accession deal in
uncharacteristically cheerful terms: "China's entry into the WTO
will dramatically cut import barriers currently imposed on
American products and services. This agreement locks in and
expands our access to a market of over one billion people.
China's economy is already among the world's largest and has
expanded at the phenomenal annual rate of nearly 10% over the
past 20 years. During this period, U.S. exports to China have
grown from negligible levels to over $14 billion each year…China
made significant, one-way market-opening concessions across
virtually every economic sector…"
"China's people will have
greater scope to live their lives as they see fit. In opening
China's telecommunications market, including to Internet and
satellite services, the agreement will over time expose the
Chinese people to information, ideas and debate from around the
world. As China's people become more mobile, prosperous, and
aware of alternative ways of life, they will seek greater say in
the decisions that affect their lives…"
AIEF concurs, with the
sobering responsibility of knowing that educational exchange is
paving the way. The Shanghai Municipal Government forecast the
fourteen top growth areas as a result of WTO admission of China
(and Taiwan one day later). Number one on the list was
'Professional Services' which includes educational services.
This is only the beginning.
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More
Visas Being Issued To Chinese Students by the U.S. Government
Currently, U.S. rules
call for granting student visas only to people likely to return
to China. With the growth in China's economic clout, and the
increasing rates of return by Chinese overseas scholars, the
numbers of visas issued by the U.S. State Department to Chinese
is on the rise.
China’s Ministry of Human
Resources and Social Security recently reported that a total of
497,400 overseas Chinese students have returned to China between
1978 and 2009; of this number, more than 100,000 Chinese
students returned in 2009, up 56 percent from the previous year.
AIEF salutes the U.S.
government's trend toward wider doors for Chinese students, and
encourages U.S. schools to join as partners in international
student recruitment in the number one market.
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